The ABC-Salon is an annual evening, wedding, and cocktail fashion trade show that takes place in Munich, Germany. The event is scheduled for Sunday and Monday, March 1-2, 2026, at the MOC in Munich. The trade show is open to registered trade visitors, offering a platform for experts in the industry to showcase their products and services. The event's concept is centered around providing a personalized and lively experience, allowing visitors to discover high-end brands and well-known traditional labels. The ABC-Salon offers a compact format with short walking distances, an inviting atmosphere, and ideal ordering conditions. The event features a business platform for networking with manufacturers and colleagues, as well as a fashion show where selected exhibitors present their must-have items from their new collections. The ABC-Salon is a must-visit event for the industry, offering a unique opportunity to experience the latest trends and must-haves of the season. The event is expected to attract over 190 national and international top labels, including around 30% new exhibitors. The ABC-Salon is considered the official start of the sales season and a strong platform for wedding and evening wear. The event has received positive feedback from exhibitors and visitors, with many expressing their enthusiasm to participate again in the future. The ABC-Salon is a premier event for the industry, offering a unique opportunity to discover new trends, products, and services, and to network with other professionals in the field.
