The 2024 editions of lunch! and Casual Dining will feature an expanded show floor, integrating the Commercial Kitchen exhibition, which saw record attendance in 2023. The event is targeted at professionals in the foodservice industry, including café, coffee shop, and food-to-go operators, as well as restaurant, pub, and bar owners and managers. The shows aim to provide a platform for industry professionals to discover new products, network with peers, and stay up-to-date with the latest trends and innovations.

The program will feature a range of speakers, including industry experts and thought leaders, who will share their insights and knowledge on topics such as menu development, customer experience, and operational efficiency. The speakers will cover key topics including menu innovation, sustainability, and technology adoption, as well as the latest trends in food and beverage, and consumer behavior.

The format of the event will include a combination of exhibition space, featuring over 250 exhibitors showcasing the latest products and services, and a comprehensive conference program with keynote presentations, panel discussions, and workshops. The shows will also include a dedicated area for networking, providing opportunities for attendees to connect with industry peers and make new business connections.

The goals of the event are to provide a platform for industry professionals to learn, network, and do business, and to showcase the latest products, services, and innovations in the foodservice industry. The event is expected to attract a large audience of industry professionals, including owners, managers, and decision-makers from across the UK and beyond.