The DesignSalzburg is a specialized trade fair for design and style, taking place from September 25th to 27th, 2026. It is curated by Austria's design community and focuses on modern living and contemporary lifestyles, rather than being a traditional product exhibition. The event aims to provide a platform for experiencing design in a personal, inspiring, and carefully curated manner. It creates space for human connection and trust in a world increasingly dominated by digital interactions.

The fair covers various themes, including "Taste & Design", "Dolce & Design", and "Alpine & Design". These areas offer attractive networking spaces and experiential highlights, featuring products, creative craftsmanship, and innovative concepts. A dedicated area for young labels, "Newcomer", showcases inspiring and emerging design trends.

The event's layout is divided into several sections, each focusing on a specific aspect of design. "Wohnen & Lebensraum" explores interior and lifestyle design, while "Stil & Schenken" highlights accessories, gifts, and unique design pieces. "Wohlbefinden & Lifestyle" focuses on products for mindful living, and "Tischkultur & Kochen" showcases table settings and culinary design. "Kreativität & Handwerk" celebrates regional craftsmanship and creative manufacturing, while "Trends & Ideen" presents new materials, concepts, and ideas for future product ranges.

Three distinctive experience areas offer a unique atmosphere and opportunities for enjoyment, exchange, and networking. "Taste & Design" features live cooking, a table setting, and a small bar area, creating a hub for socializing and indulging in culinary delights. "Dolce & Design" is an Italian-inspired area with a coffee, food truck, and Mediterranean flair, offering a taste of international design. "Alpine & Design" combines traditional alpine craftsmanship with modern design, creating a cozy Alpine lounge for networking and relaxation.

The DesignSalzburg is primarily aimed at industry professionals who want to stay ahead of the curve, expand their product lines, and understand lifestyle as a holistic experience. Visitors can expect to experience a platform for modern living, stylish lifestyles, and creative inspiration.