The HAPTICA live is a one-day event focused on haptic advertising and merchandise. The conference features a product portfolio showcase by exhibitors, as well as lectures and best practices to inspire marketing professionals. Haptic advertising is considered an efficient marketing tool, not only due to its high recall values but also because it can create emotional connections with customers. The event is open to marketing, HR, purchasing, creation, agency, and advertising professionals. Registration is free, and attendees can sign up on the event's website. The conference is an opportunity for attendees to discover new ideas and products, with many praising the event's compact size and the variety of exhibits. The event features a product exhibition, a Newcomer Area for startups, a Best Practice Show with international case studies, and lectures by experts from renowned companies and organizations. The event attracts a wide range of attendees, including marketing professionals, entrepreneurs, and small business owners, who appreciate the event's focus on haptic advertising and merchandise. The HAPTICA live takes place from 9:00 to 17:00, offering a unique platform for attendees to network and discover new ideas and products. The event's compact size and variety of exhibits make it an attractive destination for those interested in haptic advertising and merchandise.
