The IFTM International & French Travel Market is a B2B trade show that brings together key players in the travel and tourism industry. The event is held at the Porte de Versailles in Paris from September 15 to 17, 2026, and is open from 9:30am to 7:00pm. The target audience includes experienced professionals, distributors, producers, and providers of technological solutions. The event is divided into villages and zones, featuring 177 destinations and 1,650 brands from the tourism and travel ecosystem.
The 2026 edition of IFTM has a theme of "The value of travel, together let's reveal what creates impact," which is developed around three pillars: economic and territorial value, human, social, and emotional value, and sustainable and collective value. The country of honor in 2026 is Uzbekistan, which will be showcased through its culture, initiatives, infrastructures, and hospitality.
The event features conferences and events that deal with issues facing the industry, as well as a matchmaking platform called Everywhere that allows visitors and exhibitors to schedule qualified business meetings. The program includes various events, festivities, and contests, and exhibitors can be found in villages and zones.
Key figures for the event include 177 destinations, 1,650 brands, 16,725 business meetings, and 32,022 professionals. Official partners include companies such as Avis, Air France KLM, and Amadeus, which will be showcasing their brands and meeting with partners and customers. The event is an opportunity for professionals to meet, network, and conduct business in a friendly atmosphere.
The IFTM Show is organized by RX, a company that cultivates a culture of inclusion and celebrates diversity. The event is a must-attend for the travel and tourism industry, and is an opportunity to discover new destinations, products, and services.
