Professional Beauty London is a major industry event that takes place in October 2026 at Excel London, combining with Salon International to form the largest event in the beauty and hair industry calendar. The event will attract over 45,000 attendees from across the UK and Europe, offering two days of intensive industry engagement. The event is targeted at professional visitors from the UK and Europe, including salon owners, distributors, brand owners, spa and hotel groups, and freelance professionals.

The event features a range of programs, including the World Spa & Wellness Convention (WSW), Live Stages, International Manufacturers & Distributors Forum (IMF), and Competitions, which will take place from October 4th to 5th. The event will also include Regional Growth Summits, which will be held in Glasgow, Birmingham, and Leeds, focusing on business growth and employment opportunities.

The event will feature a variety of speakers, including Sheryl Findlay, who will be a keynote speaker at the Glasgow Regional Growth Summit 2026. The event will also include live demos, workshops, and exhibitions, offering attendees the opportunity to learn about the latest trends and techniques in the beauty and hair industry.

Exhibitors will have the opportunity to reach a global audience, including 6,000+ international visitors from Europe, Asia, and the Middle East, as well as 30,000 salons, freelancers, and home-based businesses. The event will provide a powerful platform for exhibitors to engage with the core beauty, spa, and clinic audience, as well as reach salon owners, distributors, and selected retail buyers.

Previous attendees have praised the event, with many citing the high-quality of salon owners, the opportunity to meet current and potential customers, and the chance to showcase their products and services. The event is expected to be a major opportunity for exhibitors to drive new business and reach a global audience.